{"id":48660,"date":"2025-09-10T02:16:23","date_gmt":"2025-09-09T19:16:23","guid":{"rendered":"https:\/\/hbbgroup.net\/vi\/toss-to-debut-finance-superapp-in-australia-amid-stablecoin-push\/"},"modified":"2025-09-10T02:16:23","modified_gmt":"2025-09-09T19:16:23","slug":"toss-to-debut-finance-superapp-in-australia-amid-stablecoin-push","status":"publish","type":"post","link":"https:\/\/hbbgroup.net\/zh\/toss-to-debut-finance-superapp-in-australia-amid-stablecoin-push\/","title":{"rendered":"Toss to debut finance superapp in Australia amid stablecoin push"},"content":{"rendered":"<div data-v-43e640e6>\n<p>South Korean fintech unicorn Toss plans to launch a finance superapp in Australia this year, its first overseas expansion, while also preparing to issue a Korean won-based stablecoin once regulations allow.<\/p>\n<p>According to a Tuesday Reuters <a href=\"https:\/\/www.reuters.com\/business\/finance\/south-korean-fintech-toss-plans-global-push-starting-australia-aims-issue-won-2025-09-09\/\" rel=\"nofollow noopener\" target=\"_blank\" title=\"https:\/\/www.reuters.com\/business\/finance\/south-korean-fintech-toss-plans-global-push-starting-australia-aims-issue-won-2025-09-09\/\">report<\/a>, Toss CEO Lee Seung-gun said that the firm plans to launch its superapp in Australia this year and expand to other markets too. \u201cWe proved in Korea that a startup can compete head-on with entrenched players,\u201d he told the outlet. \u201cA similar model can work globally, especially in countries where users juggle multiple bank accounts or fintech apps. We want to bring them into one seamless experience.\u201d<\/p>\n<p>The CEO said that Toss has attracted more than 30 million users in <a href=\"https:\/\/cointelegraph.com\/learn\/articles\/crypto-regulations-in-south-korea\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/learn\/articles\/crypto-regulations-in-south-korea\">South Korea<\/a> since it launched in 2015. Australia is just the first overseas push for the company, where the firm hopes to leverage a fragmented banking system and open banking rules to its advantage.<\/p>\n<p>Toss has reportedly already set up an Australian unit and plans to launch core services, including peer-to-peer money transfers, by year-end. The company said it is also reviewing other territories.<\/p>\n<p><em><strong>Related: <\/strong><\/em><a href=\"https:\/\/cointelegraph.com\/news\/crypto-exchange-users-australia-still-face-banking-barriers\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/news\/crypto-exchange-users-australia-still-face-banking-barriers\"><em><strong>Australians still feel bank \u2018friction\u2019 despite years of crypto progress<\/strong><\/em><\/a><\/p>\n<h2>Australia offers supportive environment<\/h2>\n<p>Australia\u2019s <a href=\"https:\/\/treasury.gov.au\/policy-topics\/economy\/consumer-data-right\" rel=\"nofollow noopener\" target=\"_blank\" title=\"https:\/\/treasury.gov.au\/policy-topics\/economy\/consumer-data-right\">Consumer Data Right (CDR)<\/a> forces banks to share data with accredited third parties, supporting Toss\u2019s account aggregation services.<\/p>\n<p>Additionally, Australia\u2019s <a href=\"https:\/\/www.rba.gov.au\/payments-and-infrastructure\/new-payments-platform\/\" rel=\"nofollow noopener\" target=\"_blank\" title=\"https:\/\/www.rba.gov.au\/payments-and-infrastructure\/new-payments-platform\/\">New Payments Platform (NPP)<\/a> supports instant P2P and request-to-pay, which are likely beneficial to Toss\u2019s money-transfer system.<\/p>\n<p>The average Australian holds about 2.4 bank accounts, according to local news outlet <a href=\"https:\/\/www.abc.net.au\/news\/2025-07-01\/is-having-multiple-bank-accounts-ok\/105453188\" rel=\"nofollow noopener\" target=\"_blank\" title=\"https:\/\/www.abc.net.au\/news\/2025-07-01\/is-having-multiple-bank-accounts-ok\/105453188\">ABC<\/a>, suggesting demand for services that unify financial management.<\/p>\n<p><em><strong>Related: <\/strong><\/em><a href=\"https:\/\/cointelegraph.com\/news\/south-korea-fsc-nominee-crypto-no-intrinsic-value\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/news\/south-korea-fsc-nominee-crypto-no-intrinsic-value\"><em><strong>South Korea\u2019s FSC chief nominee criticizes crypto despite growing youth demand<\/strong><\/em><\/a><\/p>\n<h2>Stablecoin ambitions in South Korea<\/h2>\n<p>Toss also aims to issue a Korean won-based stablecoin once South Korean regulations allow it. \u201cWe will issue and distribute won-based stablecoin &#8211; that I can say for sure,\u201d Seung-gun said, noting that the company is already discussing the initiative with local regulators.<\/p>\n<p>In August, South Korea\u2019s <a href=\"https:\/\/cointelegraph.com\/news\/south-korea-won-stablecoin-bill-october-dollar-dependence\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/news\/south-korea-won-stablecoin-bill-october-dollar-dependence\">Financial Services Commission said it would introduce a regulatory framework<\/a> for a won-backed stablecoin by October. Other companies looking to launch a Korean won stablecoin include the banking arm of <a href=\"https:\/\/cointelegraph.com\/news\/kakao-bank-stablecoin-plans-south-korea-crypto\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/news\/kakao-bank-stablecoin-plans-south-korea-crypto\">South Korean IT giant Kakao Corporation<\/a>.<\/p>\n<p>In early July, shares of major <a href=\"https:\/\/cointelegraph.com\/news\/south-korean-bank-stocks-stablecoin-trademarks\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/news\/south-korean-bank-stocks-stablecoin-trademarks\">South Korean banks surged following trademark filings for stablecoins<\/a>, signaling growing institutional interest in digital assets. Banks involved include Kakao Bank, Kookmin Bank and the Industrial Bank of Korea.<\/p>\n<p>The filings came shortly after the inauguration of the country\u2019s 21st president. During his campaign, Lee Jae\u2011myung made crypto-friendly promises, including the\u00a0<a data-ct-non-breakable=\"null\" href=\"https:\/\/cointelegraph.com\/news\/kaia-won-pegged-stablecoin-south-korean-payment-stocks\" rel=\"https:\/\/cointelegraph.com\/news\/kaia-won-pegged-stablecoin-south-korean-payment-stocks\" target=\"https:\/\/cointelegraph.com\/news\/kaia-won-pegged-stablecoin-south-korean-payment-stocks\" title=\"https:\/\/cointelegraph.com\/news\/kaia-won-pegged-stablecoin-south-korean-payment-stocks\">development of a Korean won-pegged stablecoin<\/a>.<\/p>\n<p><template data-ct-widget=\"buzzsprout\" data-buzzsprout-podcast-id=\"2040516\" data-buzzsprout-episode-id=\"17793750\"><\/template><\/p>\n<p><em><strong>Magazine: <\/strong><\/em><a href=\"https:\/\/cointelegraph.com\/magazine\/korea-icos-bitcoin-treasuries-futian-ethereum-rwa-asia-express\/\" rel target=\"_self\" title=\"https:\/\/cointelegraph.com\/magazine\/korea-icos-bitcoin-treasuries-futian-ethereum-rwa-asia-express\/\"><em><strong>Korean bill to legalize ICOs, Chinese firm\u2019s Ethereum RWAs mystery: Asia Express<\/strong><\/em><\/a><\/p>\n<p><template data-name=\"subscription_form\" data-type=\"markets_outlook\" label=\"Subscription Form: Markets Outlook\"><\/template><\/div>","protected":false},"excerpt":{"rendered":"<p>South Korean fintech unicorn Toss plans to launch a finance superapp in Australia this year, its first overseas expansion, while [&hellip;]<\/p>","protected":false},"author":1,"featured_media":48661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[220],"tags":[],"class_list":["post-48660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tien-dien-tu"],"acf":[],"_links":{"self":[{"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/posts\/48660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/comments?post=48660"}],"version-history":[{"count":0,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/posts\/48660\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/media\/48661"}],"wp:attachment":[{"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/media?parent=48660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/categories?post=48660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hbbgroup.net\/zh\/wp-json\/wp\/v2\/tags?post=48660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}