{"id":49979,"date":"2025-06-30T18:54:59","date_gmt":"2025-06-30T11:54:59","guid":{"rendered":"https:\/\/hbbgroup.net\/?post_type=product&#038;p=49979"},"modified":"2025-10-01T18:59:29","modified_gmt":"2025-10-01T11:59:29","slug":"bezonomics-kinh-te-hoc-bezos","status":"publish","type":"product","link":"https:\/\/hbbgroup.net\/vi\/tai-nguyen\/bezonomics-kinh-te-hoc-bezos\/","title":{"rendered":"Bezonomics &#8211; Kinh T\u1ebf H\u1ecdc Bezos"},"content":{"rendered":"<h2 data-start=\"360\" data-end=\"387\">Th\u00f4ng tin cu\u1ed1n s\u00e1ch<\/h2>\n<ul data-start=\"388\" data-end=\"626\">\n<li data-start=\"388\" data-end=\"436\">\n<p data-start=\"390\" data-end=\"436\"><strong data-start=\"390\" data-end=\"403\">T\u00ean s\u00e1ch:<\/strong> Bezononics \u2013 Kinh T\u1ebf H\u1ecdc Bezos<\/p>\n<\/li>\n<li data-start=\"437\" data-end=\"467\">\n<p data-start=\"439\" data-end=\"467\"><strong data-start=\"439\" data-end=\"451\">T\u00e1c gi\u1ea3:<\/strong> Brian Dumaine<\/p>\n<\/li>\n<li data-start=\"468\" data-end=\"494\">\n<p data-start=\"470\" data-end=\"494\"><strong data-start=\"470\" data-end=\"483\">D\u1ecbch gi\u1ea3:<\/strong> Kim Di\u1ec7u<\/p>\n<\/li>\n<li data-start=\"495\" data-end=\"528\">\n<p data-start=\"497\" data-end=\"528\"><strong data-start=\"497\" data-end=\"514\">Nh\u00e0 xu\u1ea5t b\u1ea3n:<\/strong> C\u00f4ng Th\u01b0\u01a1ng<\/p>\n<\/li>\n<li data-start=\"529\" data-end=\"565\">\n<p data-start=\"531\" data-end=\"565\"><strong data-start=\"531\" data-end=\"552\">\u0110\u01a1n v\u1ecb ph\u00e1t h\u00e0nh:<\/strong> Alphabooks<\/p>\n<\/li>\n<li data-start=\"566\" data-end=\"626\">\n<p data-start=\"568\" data-end=\"626\"><strong data-start=\"568\" data-end=\"581\">Th\u1ec3 lo\u1ea1i:<\/strong> Kinh doanh, Qu\u1ea3n tr\u1ecb, Kinh t\u1ebf h\u1ecdc \u1ee9ng d\u1ee5ng<\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"633\" data-end=\"658\">N\u1ed9i dung chi ti\u1ebft<\/h2>\n<p data-start=\"659\" data-end=\"711\">Cu\u1ed1n s\u00e1ch kh\u00e1m ph\u00e1 b\u00ed quy\u1ebft th\u00e0nh c\u00f4ng c\u1ee7a Amazon:<\/p>\n<ul data-start=\"712\" data-end=\"1377\">\n<li data-start=\"712\" data-end=\"824\">\n<p data-start=\"714\" data-end=\"824\"><strong data-start=\"714\" data-end=\"731\">T\u01b0 duy Bezos:<\/strong> T\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng l\u00e0 trung t\u00e2m, ki\u00ean tr\u00ec \u0111\u1ea7u t\u01b0 d\u00e0i h\u1ea1n thay v\u00ec l\u1ee3i nhu\u1eadn ng\u1eafn h\u1ea1n.<\/p>\n<\/li>\n<li data-start=\"825\" data-end=\"1011\">\n<p data-start=\"827\" data-end=\"853\"><strong data-start=\"827\" data-end=\"851\">Chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh:<\/strong>H\u1ec7 th\u1ed1ng logistics v\u00e0 kho v\u1eadn t\u1ed1i \u01b0u. \u1ee8ng d\u1ee5ng c\u00f4ng ngh\u1ec7 AI, d\u1eef li\u1ec7u l\u1edbn \u0111\u1ec3 d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u. Ch\u00ednh s\u00e1ch gi\u00e1 c\u1ea1nh tranh v\u00e0 \u0111\u1ed5i m\u1edbi li\u00ean t\u1ee5c.<\/p>\n<\/li>\n<li data-start=\"1012\" data-end=\"1114\">\n<p data-start=\"1014\" data-end=\"1114\"><strong data-start=\"1014\" data-end=\"1033\">V\u0103n h\u00f3a Amazon:<\/strong> K\u1ef7 lu\u1eadt, \u0111\u1ed5i m\u1edbi v\u00e0 th\u1eed nghi\u1ec7m kh\u00f4ng ng\u1eebng, ch\u1ea5p nh\u1eadn th\u1ea5t b\u1ea1i \u0111\u1ec3 ti\u1ebfn xa h\u01a1n.<\/p>\n<\/li>\n<li data-start=\"1115\" data-end=\"1256\">\n<p data-start=\"1117\" data-end=\"1256\"><strong data-start=\"1117\" data-end=\"1140\">\u1ea2nh h\u01b0\u1edfng to\u00e0n c\u1ea7u:<\/strong> C\u00e1ch Amazon t\u00e1i \u0111\u1ecbnh h\u00ecnh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, b\u00e1n l\u1ebb, d\u1ecbch v\u1ee5 \u0111\u00e1m m\u00e2y (AWS), truy\u1ec1n th\u00f4ng v\u00e0 nhi\u1ec1u l\u0129nh v\u1ef1c kh\u00e1c.<\/p>\n<\/li>\n<li data-start=\"1257\" data-end=\"1377\">\n<p data-start=\"1259\" data-end=\"1290\"><strong data-start=\"1259\" data-end=\"1288\">B\u00e0i h\u1ecdc cho doanh nghi\u1ec7p:<\/strong>\u0110\u1eb7t kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. D\u00e1m ngh\u0129 d\u00e0i h\u1ea1n.Kh\u00f4ng ng\u1eebng \u0111\u1ed5i m\u1edbi.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1379\" data-end=\"1393\">Ph\u00f9 h\u1ee3p cho:<\/p>\n<ul data-start=\"1394\" data-end=\"1586\">\n<li data-start=\"1394\" data-end=\"1470\">\n<p data-start=\"1396\" data-end=\"1470\">Doanh nh\u00e2n, nh\u00e0 qu\u1ea3n tr\u1ecb mu\u1ed1n h\u1ecdc h\u1ecfi chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng c\u1ee7a Amazon.<\/p>\n<\/li>\n<li data-start=\"1471\" data-end=\"1525\">\n<p data-start=\"1473\" data-end=\"1525\">Nh\u00e0 \u0111\u1ea7u t\u01b0 quan t\u00e2m \u0111\u1ebfn m\u00f4 h\u00ecnh c\u00f4ng ty c\u00f4ng ngh\u1ec7.<\/p>\n<\/li>\n<li data-start=\"1526\" data-end=\"1586\">\n<p data-start=\"1528\" data-end=\"1586\">Ng\u01b0\u1eddi y\u00eau th\u00edch s\u00e1ch v\u1ec1 doanh nghi\u1ec7p v\u00e0 t\u01b0 duy l\u00e3nh \u0111\u1ea1o.<\/p>\n<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p><strong data-start=\"94\" data-end=\"130\">\u201cBezononics \u2013 Kinh T\u1ebf H\u1ecdc Bezos\u201d<\/strong> (Brian Dumaine) l\u00e0 cu\u1ed1n s\u00e1ch ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c kinh doanh, m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh v\u00e0 tri\u1ebft l\u00fd qu\u1ea3n tr\u1ecb \u0111\u00e3 gi\u00fap Jeff Bezos bi\u1ebfn Amazon tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00f4ng ty l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi v\u00e0 thay \u0111\u1ed5i c\u00e1ch con ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>","protected":false},"featured_media":49980,"template":"","meta":{"_acf_changed":false},"product-collections":[264,263],"product_brand":[],"product_cat":[49],"product_tag":[],"class_list":{"0":"post-49979","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product-collections-giam-gia","7":"product-collections-noi-bat","8":"product_cat-books","10":"first","11":"instock","12":"sale","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"acf":[],"_links":{"self":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product\/49979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":2,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product\/49979\/revisions"}],"predecessor-version":[{"id":49992,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product\/49979\/revisions\/49992"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/media\/49980"}],"wp:attachment":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/media?parent=49979"}],"wp:term":[{"taxonomy":"product-collections","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product-collections?post=49979"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product_brand?post=49979"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product_cat?post=49979"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/product_tag?post=49979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}