{"id":65596,"date":"2026-03-26T10:00:35","date_gmt":"2026-03-26T03:00:35","guid":{"rendered":"https:\/\/hbbgroup.net\/mang-kinh-doanh-doanh-nghiep-cua-trend-micro-chinh-thuc-doi-ten-thanh-trendai\/"},"modified":"2026-03-26T10:00:35","modified_gmt":"2026-03-26T03:00:35","slug":"mang-kinh-doanh-doanh-nghiep-cua-trend-micro-chinh-thuc-doi-ten-thanh-trendai","status":"publish","type":"post","link":"https:\/\/hbbgroup.net\/vi\/mang-kinh-doanh-doanh-nghiep-cua-trend-micro-chinh-thuc-doi-ten-thanh-trendai\/","title":{"rendered":"M\u1ea3ng kinh doanh doanh nghi\u1ec7p c\u1ee7a Trend Micro ch\u00ednh th\u1ee9c \u0111\u1ed5i t\u00ean th\u00e0nh TrendAI\u2122"},"content":{"rendered":"
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DALLAS, ng\u00e0y 25.3.2026 – \u0110\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi v\u1ec1 an ninh m\u1ea1ng AI v\u1eeba ch\u00ednh th\u1ee9c \u0111\u1ed5i t\u00ean \u0111\u1ec3 \u0111\u1ed3ng b\u1ed9 v\u1edbi chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n. TrendAI\u2122 l\u00e0 t\u00ean g\u1ecdi m\u1edbi c\u1ee7a m\u1ea3ng an ninh m\u1ea1ng d\u00e0nh cho c\u00e1c doanh nghi\u1ec7p thu\u1ed9c Trend Micro Incorporated (TYO: 4704;TSE: 4704). Vi\u1ec7c thay \u0111\u1ed5i b\u1ed9 nh\u1eadn di\u1ec7n n\u00e0y kh\u1eb3ng \u0111\u1ecbnh tr\u1ecdng t\u00e2m c\u1ee7a c\u00f4ng ty v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c th\u00e1ch th\u1ee9c b\u1ea3o m\u1eadt th\u1ef1c t\u1ebf, trong b\u1ed1i c\u1ea3nh AI tr\u1edf th\u00e0nh h\u1ea1 t\u1ea7ng thi\u1ebft y\u1ebfu v\u00e0 qu\u1ea3n tr\u1ecb r\u1ee7i ro m\u1ea1ng tr\u1edf th\u00e0nh \u01b0u ti\u00ean kinh doanh c\u1ed1t l\u00f5i.<\/p>\n

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\"M\u1ea3ng<\/p>

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T\u00ecm hi\u1ec3u th\u00eam v\u1ec1 TrendAI\u2122 t\u1ea1i: https:\/\/www.trendaisecurity.com<\/a><\/p>\n<\/figcaption><\/figure>\n

B\u00e0 Eva Chen, CEO Trend Micro, cho bi\u1ebft: “\u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t thay \u0111\u1ed5i mang t\u00ednh h\u00ecnh th\u1ee9c. N\u00f3 \u0111\u1ecbnh v\u1ecb l\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n v\u00e0 c\u00e1ch th\u1ee9c ch\u00fang t\u00f4i d\u1eabn d\u1eaft th\u1ecb tr\u01b0\u1eddng. TrendAI\u2122 ph\u1ea3n \u00e1nh ni\u1ec1m tin r\u1eb1ng an ninh m\u1ea1ng ph\u1ea3i ti\u1ebfn h\u00f3a t\u01b0\u01a1ng x\u1ee9ng v\u1edbi t\u1ed1c \u0111\u1ed9 c\u1ee7a c\u00f4ng ngh\u1ec7 m\u00e0 n\u00f3 b\u1ea3o v\u1ec7. Khi c\u00e1c doanh nghi\u1ec7p \u0111ang t\u00e1i c\u1ea5u tr\u00fac v\u1eadn h\u00e0nh d\u1ef1a tr\u00ean AI, d\u1eef li\u1ec7u v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a, vai tr\u00f2 c\u1ee7a ch\u00fang t\u00f4i l\u00e0 \u0111\u1ea3m b\u1ea3o h\u1ecd c\u00f3 th\u1ec3 th\u1ef1c thi v\u1edbi s\u1ef1 t\u1ef1 tin, kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t v\u00e0 t\u00ednh linh ho\u1ea1t \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp ngay t\u1eeb \u0111\u1ea7u”.<\/i><\/p>\n

S\u1ef1 ra \u0111\u1eddi c\u1ee7a TrendAI\u2122 di\u1ec5n ra t\u1ea1i th\u1eddi \u0111i\u1ec3m then ch\u1ed1t khi c\u00e1c nghi\u00ean c\u1ee9u m\u1edbi ch\u1ec9 ra “kho\u1ea3ng c\u00e1ch ni\u1ec1m tin” \u0111ang ng\u00e0y c\u00e0ng n\u1edbi r\u1ed9ng trong doanh nghi\u1ec7p. Theo kh\u1ea3o s\u00e1t to\u00e0n c\u1ea7u m\u1edbi nh\u1ea5t t\u1eeb TrendAI tr\u00ean 3.700 nh\u00e0 qu\u1ea3n l\u00fd, c\u00f3 \u0111\u1ebfn 67% doanh nghi\u1ec7p th\u1eeba nh\u1eadn h\u1ecd \u0111ang ch\u1ecbu \u00e1p l\u1ef1c ph\u1ea3i ph\u00ea duy\u1ec7t tri\u1ec3n khai AI b\u1ea5t ch\u1ea5p nh\u1eefng lo ng\u1ea1i l\u1edbn v\u1ec1 b\u1ea3o m\u1eadt. \u00c1p l\u1ef1c c\u1ea1nh tranh n\u00e0y \u0111ang v\u01b0\u1ee3t xa kh\u1ea3 n\u0103ng gi\u00e1m s\u00e1t, trong khi t\u1ed1c \u0111\u1ed9 \u00e1p d\u1ee5ng AI t\u0103ng t\u1ed1c, ch\u1ec9 c\u00f3 38% doanh nghi\u1ec7p thi\u1ebft l\u1eadp \u0111\u01b0\u1ee3c c\u00e1c ch\u00ednh s\u00e1ch qu\u1ea3n tr\u1ecb to\u00e0n di\u1ec7n, v\u00e0 57% th\u1eeba nh\u1eadn AI \u0111ang ti\u1ebfn nhanh h\u01a1n kh\u1ea3 n\u0103ng b\u1ea3o v\u1ec7 h\u1ec7 th\u1ed1ng c\u1ee7a h\u1ecd. \u0110\u00e1ng ch\u00fa \u00fd, s\u1ef1 thi\u1ebfu h\u1ee5t th\u00f4ng tin v\u1eabn hi\u1ec7n h\u1eefu khi c\u00f3 t\u1edbi 55% l\u00e3nh \u0111\u1ea1o cho bi\u1ebft h\u1ecd ch\u1ec9 d\u1eebng l\u1ea1i \u1edf m\u1ee9c \u0111\u1ed9 t\u1ef1 tin trung b\u00ecnh trong vi\u1ec7c th\u1ea5u hi\u1ec3u c\u00e1c khung ph\u00e1p l\u00fd \u0111i\u1ec1u ch\u1ec9nh AI.<\/p>\n

S\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a c\u00e1c h\u1ec7 th\u1ed1ng AI t\u1ef1 tr\u1ecb (Agentic AI) \u0111\u00e3 t\u1ea1o ra m\u1ed9t t\u1ea7ng r\u1ee7i ro v\u00e0 ph\u1ee9c t\u1ea1p m\u1edbi, khi ch\u1ec9 c\u00f3 44% l\u00e3nh \u0111\u1ea1o tin r\u1eb1ng c\u00f4ng ngh\u1ec7 n\u00e0y s\u1ebd gi\u00fap c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng ph\u00f2ng th\u1ee7 m\u1ea1ng trong ng\u1eafn h\u1ea1n. Nh\u1eefng lo ng\u1ea1i h\u00e0ng \u0111\u1ea7u bao g\u1ed3m vi\u1ec7c r\u00f2 r\u1ec9 d\u1eef li\u1ec7u nh\u1ea1y c\u1ea3m (42%) v\u00e0 s\u1ef1 thi\u1ebfu h\u1ee5t kh\u1ea3 n\u0103ng quan s\u00e1t, gi\u00e1m s\u00e1t (31%) \u0111\u1ed1i v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng t\u1ef1 v\u1eadn h\u00e0nh n\u00e0y.<\/p>\n

“C\u00e1c t\u1ed5 ch\u1ee9c kh\u00f4ng thi\u1ebfu nh\u1eadn th\u1ee9c v\u1ec1 r\u1ee7i ro, h\u1ecd thi\u1ebfu c\u00e1c \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 qu\u1ea3n tr\u1ecb r\u1ee7i ro \u0111\u00f3”<\/i>,<\/i> b\u00e0 Rachel Jin, Gi\u00e1m \u0111\u1ed1c N\u1ec1n t\u1ea3ng & Kinh doanh, \u0111\u1ed3ng th\u1eddi l\u00e0 ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u TrendAI, nh\u1eadn \u0111\u1ecbnh. “N\u1ec1n t\u1ea3ng TrendAI Vision One\u2122 \u0111\u00f3ng vai tr\u00f2 l\u00e0 r\u00e0o ch\u1eafn thi\u1ebft y\u1ebfu, cho ph\u00e9p doanh nghi\u1ec7p thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o v\u00e0 b\u1ea3o m\u1eadt. B\u1eb1ng c\u00e1ch t\u1eadp trung h\u00f3a kh\u1ea3 n\u0103ng quan s\u00e1t v\u00e0 ki\u1ec3m so\u00e1t tr\u00ean to\u00e0n b\u1ed9 v\u00f2ng \u0111\u1eddi AI, ch\u00fang t\u00f4i trao quy\u1ec1n \u0111\u1ec3 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ti\u1ebfn t\u1edbi k\u1ef7 nguy\u00ean AI t\u1ef1 tr\u1ecb m\u1ed9t c\u00e1ch t\u1ef1 tin, \u0111\u1ea3m b\u1ea3o r\u1eb1ng vi\u1ec7c tri\u1ec3n khai nhanh ch\u00f3ng lu\u00f4n \u0111i k\u00e8m v\u1edbi n\u0103ng l\u1ef1c qu\u1ea3n tr\u1ecb v\u00e0 kh\u1ea3 n\u0103ng ph\u1ee5c h\u1ed3i c\u1ea7n thi\u1ebft nh\u1eb1m ki\u1ec3m so\u00e1t r\u1ee7i ro kinh doanh m\u1ed9t c\u00e1ch an to\u00e0n”<\/i>.<\/i><\/p>\n

B\u01b0\u1edbc \u0111i n\u00e0y \u0111\u00e1nh d\u1ea5u s\u1ef1 ho\u00e0n t\u1ea5t l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i t\u1eeb m\u1ed9t danh m\u1ee5c s\u1ea3n ph\u1ea9m l\u1ebb sang m\u1ed9t n\u1ec1n t\u1ea3ng an ninh m\u1ea1ng AI doanh nghi\u1ec7p th\u1ed1ng nh\u1ea5t. D\u01b0\u1edbi s\u1ef1 \u0111i\u1ec1u h\u00e0nh c\u1ee7a b\u00e0 Rachel Jin, TrendAI\u2122 ti\u1ebfp t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf h\u00e0ng \u0111\u1ea7u trong c\u00e1c m\u1ea3ng b\u1ea3o m\u1eadt \u0111\u00e1m m\u00e2y, \u0111i\u1ec3m cu\u1ed1i, m\u1ea1ng v\u00e0 ph\u00e1t hi\u1ec7n m\u1ed1i \u0111e d\u1ecda, \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn b\u1edfi c\u00e1c \u0111\u01a1n v\u1ecb ph\u00e2n t\u00edch danh ti\u1ebfng nh\u01b0 Gartner, IDC v\u00e0 Forrester. Th\u01b0\u01a1ng hi\u1ec7u m\u1edbi gi\u00fap \u0111\u1ed3ng b\u1ed9 h\u00f3a c\u00e1ch th\u1ee9c TrendAI\u2122 cung c\u1ea5p gi\u1ea3i ph\u00e1p b\u1ea3o m\u1eadt v\u1edbi c\u00e1ch c\u00e1c t\u1ed5 ch\u1ee9c hi\u1ec7n \u0111\u1ea1i \u0111ang qu\u1ea3n tr\u1ecb r\u1ee7i ro m\u1ea1ng.<\/p>\n

C\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u1ed5 sung t\u1eeb TrendAI\u2122:<\/b><\/p>\n