{"id":62650,"date":"2026-03-06T10:26:48","date_gmt":"2026-03-06T03:26:48","guid":{"rendered":"https:\/\/hbbgroup.net\/genai-dang-tao-ra-gia-tri-thuc-cho-doanh-nghiep\/"},"modified":"2026-03-06T10:26:48","modified_gmt":"2026-03-06T03:26:48","slug":"genai-dang-tao-ra-gia-tri-thuc-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/hbbgroup.net\/vi\/genai-dang-tao-ra-gia-tri-thuc-cho-doanh-nghiep\/","title":{"rendered":"GenAI \u0111ang t\u1ea1o ra gi\u00e1 tr\u1ecb th\u1ef1c cho doanh nghi\u1ec7p"},"content":{"rendered":"<div>\n<ul data-campaign=\"Header\">\n<li><a data-medium=\"Menu-KhoaHocCongNghe\" href=\"http:\/\/vnexpress.net\/khoa-hoc-cong-nghe\" title=\"Khoa h\u1ecdc c\u00f4ng ngh\u1ec7\">Khoa h\u1ecdc c\u00f4ng ngh\u1ec7<\/a><\/li>\n<li><a data-medium=\"Menu-Ai\" href=\"http:\/\/vnexpress.net\/khoa-hoc-cong-nghe\/ai\" title=\"AI\">AI<\/a><\/li>\n<p>\t<span id=\"parentCateDetail\" data-cate=\"1006228\"><\/span> <span id=\"site-sub-id\" data-cate=\"1006228\"><\/span> <\/ul>\n<p><span>Th\u1ee9 s\u00e1u, 6\/3\/2026, 10:26 (GMT+7)<\/span> <\/p>\n<\/div>\n<p>AI t\u1ea1o sinh (GenAI) \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 \u0111ang chuy\u1ec3n t\u1eeb &#8220;xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c th\u1ed5i ph\u1ed3ng&#8221; sang t\u1ea1o ra c\u00e1c gi\u00e1 tr\u1ecb th\u1ef1c, gi\u00fap m\u1ecdi ng\u01b0\u1eddi ki\u1ebfm \u0111\u01b0\u1ee3c nhi\u1ec1u ti\u1ec1n h\u01a1n.<\/p>\n<p>Nh\u1eadn \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u00f4ng Eric Yeo, T\u1ed5ng gi\u00e1m \u0111\u1ed1c Amazon Web Services (AWS) Vi\u1ec7t Nam, \u0111\u01b0a ra trong h\u1ecdp b\u00e1o ng\u00e0y 5\/2, th\u00eam r\u1eb1ng GenAI &#8220;mang l\u1ea1i hi\u1ec7u qu\u1ea3 r\u00f5 r\u1ec7t trong vi\u1ec7c n\u00e2ng cao n\u0103ng su\u1ea5t v\u00e0 t\u1ed1i \u01b0u chi ph\u00ed&#8221;.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y l\u00e0 nh\u1edd b\u1ed1n y\u1ebfu t\u1ed1: c\u00e1c m\u00f4 h\u00ecnh AI ng\u00e0y c\u00e0ng th\u00f4ng minh h\u01a1n, kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi d\u1eef li\u1ec7u doanh nghi\u1ec7p, h\u1ea1 t\u1ea7ng b\u1ea3o m\u1eadt v\u00e0 giao th\u1ee9c m\u1edf, c\u00f9ng c\u00e1c c\u00f4ng c\u1ee5 gi\u00fap tri\u1ec3n khai AI \u1edf quy m\u00f4 l\u1edbn.<\/p>\n<p>Nh\u1eadn \u0111\u1ecbnh tr\u00ean c\u0169ng \u0111\u01b0\u1ee3c ch\u1ee9ng minh b\u1eb1ng k\u1ebft qu\u1ea3 th\u1ed1ng k\u00ea c\u1ee7a nhi\u1ec1u t\u1ed5 ch\u1ee9c uy t\u00edn. Kh\u1ea3o s\u00e1t c\u1ee7a Deloitte cho th\u1ea5y 75% t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 GenAI \u0111\u1ea1t ho\u1eb7c v\u01b0\u1ee3t k\u1ef3 v\u1ecdng c\u1ee7a h\u1ecd v\u1ec1 hi\u1ec7u qu\u1ea3 \u0111\u1ea7u t\u01b0.<\/p>\n<p>Theo c\u00f4ng ty t\u01b0 v\u1ea5n McKinsey, hi\u1ec7u su\u1ea5t x\u1eed l\u00fd c\u00f4ng vi\u1ec7c c\u1ee7a c\u00e1c doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng GenAI t\u0103ng trung b\u00ecnh 14% m\u1ed7i gi\u1edd, trong khi th\u1eddi gian ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c gi\u1ea3m 9%. Gartner d\u1ef1 b\u00e1o \u0111\u1ebfn n\u0103m 2028, kho\u1ea3ng 33% \u1ee9ng d\u1ee5ng doanh nghi\u1ec7p s\u1ebd t\u00edch h\u1ee3p d\u1ea1ng AI n\u00e0y, t\u0103ng m\u1ea1nh so v\u1edbi m\u1ee9c 1% n\u0103m 2024.<\/p>\n<p>GenAI \u0111ang chuy\u1ec3n t\u1eeb c\u00f4ng ngh\u1ec7 th\u1eed nghi\u1ec7m sang c\u00f4ng c\u1ee5 gi\u00fap doanh nghi\u1ec7p c\u1ea3i thi\u1ec7n n\u0103ng su\u1ea5t v\u00e0 t\u1ed1i \u01b0u chi ph\u00ed. Th\u1ef1c t\u1ebf, nhi\u1ec1u doanh nghi\u1ec7p Vi\u1ec7t Nam b\u1eaft \u0111\u1ea7u ghi nh\u1eadn hi\u1ec7u qu\u1ea3 khi \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7.<\/p>\n<p>Saigon Food s\u1eed d\u1ee5ng Amazon Translate k\u1ebft h\u1ee3p m\u00f4 h\u00ecnh ng\u00f4n ng\u1eef l\u1edbn Anthropic Claude Sonnet 3.5 tr\u00ean n\u1ec1n t\u1ea3ng Amazon Bedrock \u0111\u1ec3 d\u1ecbch th\u00f4ng tin bao b\u00ec, t\u00e0i li\u1ec7u v\u1ec1 s\u1ea3n ph\u1ea9m sang nhi\u1ec1u ng\u00f4n ng\u1eef, thay th\u1ebf d\u1ecbch th\u1ee7 c\u00f4ng. Nh\u1edd \u0111\u00f3, th\u1eddi gian d\u1ecbch gi\u1ea3m 75%, trong khi chi ph\u00ed gi\u1ea3m 45%. C\u00f4ng ty n\u00e0y v\u00ec th\u1ebf chuy\u1ec3n h\u01b0\u1edbng t\u1eadp trung nhi\u1ec1u h\u01a1n cho R&#038;D, c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\n<p>C\u00f4ng ty c\u00f4ng ngh\u1ec7 Vi\u1ec7t Nam Katalon c\u0169ng \u1ee9ng d\u1ee5ng GenAI t\u1ea1o sinh \u0111\u1ec3 x\u00e2y d\u1ef1ng tr\u1ee3 l\u00fd ki\u1ec3m th\u1eed ph\u1ea7n m\u1ec1m, gi\u00fap gi\u1ea3m 60% th\u1eddi gian ki\u1ec3m th\u1eed. Vi\u1ec7c c\u1eaft ng\u1eafn \u0111\u01b0\u1ee3c kh\u00e2u t\u1ed1n nhi\u1ec1u th\u1eddi gian nh\u1ea5t gi\u00fap doanh nghi\u1ec7p \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng &#8220;nhanh h\u01a1n r\u1ea5t nhi\u1ec1u&#8221;, \u00f4ng Ho\u00e0ng Hi\u1ebfu, Gi\u00e1m \u0111\u1ed1c Ki\u1ebfn tr\u00fac gi\u1ea3i ph\u00e1p AWS Vi\u1ec7t Nam n\u00f3i.<\/p>\n<figure data-size=\"true\" itemprop=\"associatedMedia image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <meta itemprop=\"url\" content=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=0&#038;h=0&#038;q=100&#038;dpr=2&#038;fit=crop&#038;s=IgOclO76ami0SgWHj5AFJw\"> <meta itemprop=\"width\" content=\"680\"> <meta itemprop=\"height\" content=\"453.61666666667\"> <meta itemprop=\"href\" content> <\/p>\n<div data-width=\"680\"><picture><source data-srcset=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=xmtbIiovjqx37aCvmgnm-g 1x, https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=1020&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=HMYE4_HLlVVGwt3OKATuVw 1.5x, https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=2&#038;fit=crop&#038;s=vrG-J_gZujXpDSChWPhtig 2x\"><img decoding=\"async\" itemprop=\"contentUrl\" loading=\"lazy\" intrinsicsize=\"680x0\" alt=\"\u00d4ng Ho\u00e0ng Hi\u1ebfu, Gi\u00e1m \u0111\u1ed1c Ki\u1ebfn tr\u00fac Gi\u1ea3i ph\u00e1p AWS Vi\u1ec7t Nam. \u1ea2nh: Tr\u1ecdng \u0110\u1ea1t\" src=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=xmtbIiovjqx37aCvmgnm-g\" previous-src=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/06\/AWS-8779-1772767104.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=xmtbIiovjqx37aCvmgnm-g\"> <\/picture><\/div><figcaption itemprop=\"description\">\n<p>\u00d4ng Ho\u00e0ng Hi\u1ebfu, Gi\u00e1m \u0111\u1ed1c Ki\u1ebfn tr\u00fac Gi\u1ea3i ph\u00e1p AWS Vi\u1ec7t Nam. \u1ea2nh: <em>Tr\u1ecdng \u0110\u1ea1t<\/em><\/p>\n<\/figcaption><\/figure>\n<p>\u1ede quy m\u00f4 to\u00e0n c\u1ea7u, xu h\u01b0\u1edbng \u1ee9ng d\u1ee5ng GenAI c\u0169ng &#8220;t\u0103ng nhanh&#8221;. 78% doanh nghi\u1ec7p s\u1eed d\u1ee5ng GenAI cho \u00edt nh\u1ea5t m\u1ed9t ch\u1ee9c n\u0103ng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh. 50% \u0111\u01b0a GenAI v\u00e0o v\u1eadn h\u00e0nh th\u1ef1c t\u1ebf v\u00e0 40% cho bi\u1ebft GenAI gi\u00fap t\u0103ng doanh thu ho\u1eb7c c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng.<\/p>\n<p>Theo \u00f4ng Eric Yeo, AI \u0111\u00e3 ph\u00e1t tri\u1ec3n nhanh trong v\u00e0i n\u0103m qua. C\u00f4ng ngh\u1ec7 hi\u1ec7n b\u01b0\u1edbc sang giai \u0111o\u1ea1n agentic AI, t\u1ee9c nhi\u1ec1u t\u00e1c nh\u00e2n AI (AI Agent) ph\u1ed1i h\u1ee3p v\u1edbi nhau \u0111\u1ec3 x\u1eed l\u00fd quy tr\u00ecnh nhi\u1ec1u b\u01b0\u1edbc. C\u00e1c h\u1ec7 th\u1ed1ng c\u00f3 th\u1ec3 ch\u1ea9n \u0111o\u00e1n s\u1ef1 c\u1ed1 IT, t\u1ef1 \u0111\u1ed9ng tri\u1ec3n khai \u1ee9ng d\u1ee5ng ho\u1eb7c x\u1eed l\u00fd lu\u1ed3ng c\u00f4ng vi\u1ec7c ph\u1ee9c t\u1ea1p t\u1eeb m\u1ed9t y\u00eau c\u1ea7u ban \u0111\u1ea7u.<\/p>\n<p>T\u1ea1i Vi\u1ec7t Nam, AI \u0111ang tr\u1edf th\u00e0nh \u0111\u1ed9ng l\u1ef1c cho chuy\u1ec3n \u0111\u1ed5i s\u1ed1. N\u0103m 2025, t\u1ef7 l\u1ec7 \u1ee9ng d\u1ee5ng AI trong doanh nghi\u1ec7p Vi\u1ec7t t\u0103ng 39% so v\u1edbi n\u0103m 2024, theo nghi\u00ean c\u1ee9u do AWS c\u00f4ng b\u1ed1. 18% doanh nghi\u1ec7p Vi\u1ec7t, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng g\u1ea7n 170.000 doanh nghi\u1ec7p, \u0111\u00e3 tri\u1ec3n khai AI. Trong s\u1ed1 doanh nghi\u1ec7p \u0111\u00e3 \u1ee9ng d\u1ee5ng, 61% ghi nh\u1eadn doanh thu t\u0103ng, v\u1edbi m\u1ee9c t\u0103ng trung b\u00ecnh 16%, trong khi 58% k\u1ef3 v\u1ecdng AI gi\u00fap ti\u1ebft ki\u1ec7m kho\u1ea3ng 20% chi ph\u00ed.<\/p>\n<figure data-size=\"true\" itemprop=\"associatedMedia image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <meta itemprop=\"url\" content=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=0&#038;h=0&#038;q=100&#038;dpr=2&#038;fit=crop&#038;s=F1-SuuF0Rml1XwsDtdvs1g\"> <meta itemprop=\"width\" content=\"680\"> <meta itemprop=\"height\" content=\"453.45692475463\"> <meta itemprop=\"href\" content> <\/p>\n<div data-width=\"680\"><picture><source data-srcset=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=iUFNLyPVm-yuYqJzD4C_rw 1x, https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=1020&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=kRxh8W33mL3FxOSFYJEbRw 1.5x, https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=2&#038;fit=crop&#038;s=X7BW-57RbO0zE33Rd_VFLw 2x\"><img decoding=\"async\" itemprop=\"contentUrl\" loading=\"lazy\" intrinsicsize=\"680x0\" alt=\"T\u1ed5ng gi\u00e1m \u0111\u1ed1c AWS Vi\u1ec7t Nam, \u00f4ng Eric Yeo. \u1ea2nh: Lan Anh\" src=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=iUFNLyPVm-yuYqJzD4C_rw\" previous-src=\"https:\/\/vcdn1-vnexpress.vnecdn.net\/2026\/03\/05\/AWS-1-1772709815-1300-1772717112.jpg?w=680&#038;h=0&#038;q=100&#038;dpr=1&#038;fit=crop&#038;s=iUFNLyPVm-yuYqJzD4C_rw\"> <\/picture><\/div><figcaption itemprop=\"description\">\n<p>\u00d4ng Eric Yeo, T\u1ed5ng gi\u00e1m \u0111\u1ed1c AWS Vi\u1ec7t Nam. \u1ea2nh: <em>Lan Anh<\/em><\/p>\n<\/figcaption><\/figure>\n<p>D\u00f9 v\u1eady, theo T\u1ed5ng gi\u00e1m \u0111\u1ed1c AWS Vi\u1ec7t Nam, r\u00e0o c\u1ea3n l\u1edbn nh\u1ea5t khi\u1ebfn nhi\u1ec1u doanh nghi\u1ec7p ch\u1eadm tri\u1ec3n khai AI kh\u00f4ng n\u1eb1m \u1edf c\u00f4ng ngh\u1ec7 hay t\u00e0i ch\u00ednh. &#8220;V\u1ea5n \u0111\u1ec1 nhi\u1ec1u l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p quan t\u00e2m l\u00e0 l\u00e0m th\u1ebf n\u00e0o x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 c\u00f3 k\u1ef9 n\u0103ng ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7&#8221;, \u00f4ng n\u00f3i.<\/p>\n<p><strong>Tr\u1ecdng \u0110\u1ea1t<\/strong><\/p>\n<p><span id=\"article-end\"><\/span><\/p>\n<div data-component=\"true\" data-component-type=\"list_link\" data-component-value=\"5046312,5045115,5041256\" data-widget=\"obj\">\n<ul>\n<li data-id=\"5046312\">46% v\u1ee5 t\u1ea5n c\u00f4ng DDoS t\u1ea1i Vi\u1ec7t Nam s\u1eed d\u1ee5ng AI<\/li>\n<li data-id=\"5045115\">Ph\u00e2n lo\u1ea1i AI r\u1ee7i ro cao: Ph\u00e9p th\u1eed \u0111\u1ea7u ti\u00ean c\u1ee7a Lu\u1eadt Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o<\/li>\n<li data-id=\"5041256\">&#8216;AI l\u00e0 ph\u00e9p th\u1eed v\u1ec1 n\u0103ng l\u1ef1c th\u00edch nghi c\u1ee7a ng\u01b0\u1eddi lao \u0111\u1ed9ng Vi\u1ec7t Nam&#8217;<\/li>\n<\/ul>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Khoa h\u1ecdc c\u00f4ng ngh\u1ec7 AI Th\u1ee9 s\u00e1u, 6\/3\/2026, 10:26 (GMT+7) AI t\u1ea1o sinh (GenAI) \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 \u0111ang chuy\u1ec3n t\u1eeb [&hellip;]<\/p>","protected":false},"author":5,"featured_media":62654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[94],"tags":[],"class_list":["post-62650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-trong-nuoc"],"acf":[],"_links":{"self":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/posts\/62650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/comments?post=62650"}],"version-history":[{"count":0,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/posts\/62650\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/media\/62654"}],"wp:attachment":[{"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/media?parent=62650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/categories?post=62650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hbbgroup.net\/vi\/wp-json\/wp\/v2\/tags?post=62650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}