NANJING — Chinese discount store operator HotMaxx is winning over bargain hunters by offering branded goods well below their original prices, as an economic slowdown has consumers growing more cautious about spending.
Managed by Shanghai-based Xinguo Technology, HotMaxx’s “super warehouse” outlet in a Nanjing shopping mall has become its biggest draw since opening in December, showcasing racks of discounted Nike clothes, Doritos chips and even Hermes bags.
