{ "id": 68868, "date": "2026-04-07T09:06:06", "date_gmt": "2026-04-07T02:06:06", "guid": { "rendered": "https:\/\/hbbgroup.net\/ba-mang-kinh-doanh-khoi-sac-masan-truoc-co-hoi-tang-toc-nam-2026-2\/" }, "modified": "2026-04-07T09:06:06", "modified_gmt": "2026-04-07T02:06:06", "slug": "ba-mang-kinh-doanh-khoi-sac-masan-truoc-co-hoi-tang-toc-nam-2026-2", "status": "publish", "type": "post", "link": "https:\/\/hbbgroup.net\/en_us\/ba-mang-kinh-doanh-khoi-sac-masan-truoc-co-hoi-tang-toc-nam-2026-2\/", "title": { "rendered": "Ba m\u1ea3ng kinh doanh kh\u1edfi s\u1eafc, Masan tr\u01b0\u1edbc c\u01a1 h\u1ed9i t\u0103ng t\u1ed1c n\u0103m 2026" }, "content": { "rendered": "
\n
\n

\"Masan<\/p>\n

WinCommerce – c\u00f4ng ty v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng WinMart – \u1ea2nh: \u0110TCC<\/p>\n<\/div>\n

\u1ede m\u1ea3ng ti\u00eau d\u00f9ng, Masan Consumer (HOSE: MCH) t\u0103ng tr\u01b0\u1edfng 15,2% ch\u1ec9 sau hai th\u00e1ng, ch\u1ea1m ng\u01b0\u1ee1ng tr\u00ean k\u1ebf ho\u1ea1ch c\u1ea3 n\u0103m; \u1edf m\u1ea3ng b\u00e1n l\u1ebb, WinCommerce m\u1edf 145 c\u1eeda h\u00e0ng m\u1edbi v\u1edbi doanh thu t\u0103ng h\u01a1n 32%; \u1edf m\u1ea3ng kho\u00e1ng s\u1ea3n, Masan High-Tech Materials (UPCOM: MSR) \u0111ang v\u1eadn h\u00e0nh trong v\u00f9ng gi\u00e1 vonfram ~2.500 USD\/mtu, v\u01b0\u1ee3t xa k\u1ecbch b\u1ea3n t\u0103ng tr\u01b0\u1edfng m\u00e0 doanh nghi\u1ec7p \u0111\u1eb7t ra.<\/p>\n

S\u1ee9c mua n\u1ed9i \u0111\u1ecba \u0111ang ph\u1ee5c h\u1ed3i r\u00f5 n\u00e9t trong b\u1ed1i c\u1ea3nh Ch\u00ednh ph\u1ee7 duy tr\u00ec ch\u00ednh s\u00e1ch gi\u1ea3m thu\u1ebf VAT \u0111\u1ebfn h\u1ebft n\u0103m 2026, \u0111\u1ed3ng th\u1eddi \u0111\u1ea9y m\u1ea1nh c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh k\u00edch th\u00edch ti\u00eau d\u00f9ng.<\/p>\n

\n

\"Masan<\/p>\n

Kh\u00f4ng gian mua s\u1eafm t\u1ea1i si\u00eau th\u1ecb WinMart – \u1ea2nh: \u0110TCC<\/p>\n<\/div>\n

Tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf, vonfram, kho\u00e1ng s\u1ea3n chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5c v\u1ee5 ng\u00e0nh b\u00e1n d\u1eabn v\u00e0 c\u00f4ng nghi\u1ec7p qu\u1ed1c ph\u00f2ng, \u0111ang giao d\u1ecbch \u1edf v\u00f9ng gi\u00e1 cao nh\u1ea5t trong nhi\u1ec1u n\u0103m, v\u1edbi gi\u00e1 APT (ammonium paratungstate, nguy\u00ean li\u1ec7u trung gian s\u1ea3n xu\u1ea5t vonfram) \u0111\u1ea1t kho\u1ea3ng ~2.450 USD\/mtu t\u00ednh \u0111\u1ebfn th\u00e1ng 3-2026. <\/p>\n

Hai l\u00e0n s\u00f3ng n\u00e0y h\u1ed9i t\u1ee5 \u0111\u00fang l\u00fac T\u1eadp \u0111o\u00e0n Masan (HOSE: MSN) b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n thu ho\u1ea1ch l\u1ee3i nhu\u1eadn sau nhi\u1ec1u n\u0103m \u0111\u1ea7u t\u01b0 v\u00e0 t\u00e1i c\u01a1 c\u1ea5u, v\u00e0 nh\u1eefng t\u00edn hi\u1ec7u t\u1eeb hai th\u00e1ng \u0111\u1ea7u n\u0103m cho th\u1ea5y qu\u00fd 1-2026 c\u00f3 th\u1ec3 l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u c\u1ee7a m\u1ed9t chu k\u1ef3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ed9t ph\u00e1.<\/p>\n

MCH: T\u0103ng tr\u01b0\u1edfng hai ch\u1eef s\u1ed1 <\/b><\/h2>\n

Masan Consumer (HOSE: MCH) ghi nh\u1eadn doanh thu thu\u1ea7n l\u0169y k\u1ebf hai th\u00e1ng \u0111\u1ea7u n\u0103m 2026 \u0111\u1ea1t kho\u1ea3ng 5.160 t\u1ec9 \u0111\u1ed3ng, t\u0103ng 15,2% so v\u1edbi c\u00f9ng k\u1ef3. \u0110\u00e1ng ch\u00fa \u00fd, m\u1ee9c t\u0103ng tr\u01b0\u1edfng n\u00e0y \u0111\u00e3 ch\u1ea1m ng\u01b0\u1ee1ng tr\u00ean c\u1ee7a k\u1ebf ho\u1ea1ch c\u1ea3 n\u0103m 2026 (11 \u0111\u1ebfn 15%) ch\u1ec9 sau hai th\u00e1ng \u0111\u1ea7u ti\u00ean, cho th\u1ea5y MCH \u0111ang \u0111i tr\u01b0\u1edbc ti\u1ebfn \u0111\u1ed9 \u0111\u1ec1 ra m\u1ed9t c\u00e1ch r\u00f5 r\u1ec7t. <\/p>\n

\u0110\u1ed9ng l\u1ef1c kh\u00f4ng \u0111\u1ebfn t\u1eeb m\u1ed9t ng\u00e0nh h\u00e0ng \u0111\u01a1n l\u1ebb m\u00e0 \u0111\u01b0\u1ee3c d\u1eabn d\u1eaft to\u00e0n di\u1ec7n: gia v\u1ecb \u0111\u1ea1t kho\u1ea3ng 1.980 t\u1ec9 \u0111\u1ed3ng (t\u0103ng 22,8%), trong \u0111\u00f3 n\u01b0\u1edbc m\u1eafm \u0111\u00f3ng g\u00f3p g\u1ea7n 90% m\u1ee9c t\u0103ng c\u1ee7a to\u00e0n m\u1ea3ng; th\u1ef1c ph\u1ea9m ti\u1ec7n l\u1ee3i \u0111\u1ea1t kho\u1ea3ng 1.520 t\u1ec9 \u0111\u1ed3ng (t\u0103ng 10,3%), v\u1edbi ph\u00e2n kh\u00fac cao c\u1ea5p t\u0103ng tr\u01b0\u1edfng kho\u1ea3ng 17%; h\u00f3a m\u1ef9 ph\u1ea9m t\u0103ng 27,7% nh\u1edd c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi.<\/p>\n

\n

\"Masan<\/p>

\n

Qu\u1ea7y rau c\u1ee7 t\u1ea1i si\u00eau th\u1ecb WinMart – \u1ea2nh: \u0110TCC<\/p>\n<\/figcaption><\/figure>\n

Song song \u0111\u00f3, m\u00f4 h\u00ecnh ph\u00e2n ph\u1ed1i Retail Supreme t\u00ednh \u0111\u1ebfn th\u00e1ng 2-2026 \u0111\u00e3 ti\u1ebfp c\u1eadn kho\u1ea3ng 420.000 \u0111i\u1ec3m b\u00e1n, t\u0103ng 80% so v\u1edbi c\u00f9ng k\u1ef3, \u0111\u1ed3ng th\u1eddi n\u00e2ng s\u1ed1 m\u00e3 h\u00e0ng trung b\u00ecnh m\u1ed7i \u0111\u01a1n l\u00ean 5,5 SKU (m\u00e3 h\u00e0ng), t\u0103ng 85% so v\u1edbi c\u00f9ng k\u1ef3. <\/p>\n

Theo \u0111\u00e1nh gi\u00e1 c\u1ee7a VCBS, t\u1ed1c \u0111\u1ed9 t\u0103ng SKU\/\u0111\u01a1n ph\u1ea3n \u00e1nh t\u0103ng tr\u01b0\u1edfng kh\u00f4ng ch\u1ec9 \u0111\u1ebfn t\u1eeb m\u1edf r\u1ed9ng \u0111i\u1ec3m b\u00e1n m\u00e0 c\u00f2n t\u1eeb vi\u1ec7c n\u00e2ng cao gi\u00e1 tr\u1ecb tr\u00ean m\u1ed7i \u0111i\u1ec3m b\u00e1n, \u0111\u00e2y l\u00e0 n\u1ec1n t\u1ea3ng b\u1ec1n v\u1eefng h\u01a1n so v\u1edbi t\u0103ng tr\u01b0\u1edfng thu\u1ea7n t\u00fay nh\u1edd m\u1edf r\u1ed9ng quy m\u00f4. Theo k\u1ebf ho\u1ea1ch, Retail Supreme c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p 30 \u0111\u1ebfn 40% t\u0103ng tr\u01b0\u1edfng doanh thu c\u1ee7a MCH trong n\u0103m 2026.<\/p>\n

WinCommerce: 145 c\u1eeda h\u00e0ng m\u1edbi <\/b><\/h3>\n

\u1ede m\u1ea3ng b\u00e1n l\u1ebb, WinCommerce ghi nh\u1eadn doanh thu hai th\u00e1ng \u0111\u1ea7u n\u0103m 2026 \u0111\u1ea1t kho\u1ea3ng 7.872 t\u1ec9 \u0111\u1ed3ng, t\u0103ng h\u01a1n 32% so v\u1edbi c\u00f9ng k\u1ef3. T\u1ed1c \u0111\u1ed9 m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c duy tr\u00ec v\u1edbi 145 c\u1eeda h\u00e0ng m\u1edbi trong hai th\u00e1ng, n\u00e2ng t\u1ed5ng s\u1ed1 \u0111i\u1ec3m b\u00e1n WinMart v\u00e0 WinMart+ l\u00ean kho\u1ea3ng 4.700 c\u1eeda h\u00e0ng tr\u00ean to\u00e0n qu\u1ed1c.<\/p>\n

Ph\u1ea7n l\u1edbn c\u1eeda h\u00e0ng m\u1edbi thu\u1ed9c m\u00f4 h\u00ecnh WinMart+ n\u00f4ng th\u00f4n, nh\u1eafm v\u00e0o khu v\u1ef1c ngo\u00e0i \u0111\u00f4 th\u1ecb, n\u01a1i t\u1ec9 l\u1ec7 th\u00e2m nh\u1eadp c\u1ee7a b\u00e1n l\u1ebb hi\u1ec7n \u0111\u1ea1i v\u1eabn c\u00f2n th\u1ea5p v\u00e0 d\u01b0 \u0111\u1ecba t\u0103ng tr\u01b0\u1edfng c\u00f2n r\u1ed9ng. <\/p>\n

V\u1edbi h\u01a1n 4.700 \u0111i\u1ec3m ti\u1ebfp c\u1eadn ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u00ean to\u00e0n qu\u1ed1c, WinCommerce kh\u00f4ng ch\u1ec9 \u0111\u00f3ng vai tr\u00f2 b\u00e1n l\u1ebb \u0111\u1ed9c l\u1eadp m\u00e0 c\u00f2n tr\u1edf th\u00e0nh k\u00eanh \u0111\u01b0a s\u1ea3n ph\u1ea9m c\u1ee7a MCH v\u00e0 MML \u0111\u1ebfn tay ng\u01b0\u1eddi ti\u00eau d\u00f9ng nhanh h\u01a1n v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed trung gian h\u01a1n.<\/p>\n

MSR h\u01b0\u1edbng t\u1edbi l\u1ee3i nhu\u1eadn 2.500 t\u1ec9<\/b><\/h4>\n

N\u1ebfu MCH v\u00e0 WCM l\u00e0 hai tr\u1ee5 c\u1ed9t ph\u00eda ti\u00eau d\u00f9ng, b\u00e1n l\u1ebb th\u00ec Masan High-Tech Materials (UPCOM: MSR) \u0111ang tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 b\u1ea5t ng\u1edd ph\u00eda tr\u1ee5 c\u1ed9t kho\u00e1ng s\u1ea3n chi\u1ebfn l\u01b0\u1ee3c. <\/p>\n

Sau m\u1ed9t giai \u0111o\u1ea1n nhi\u1ec1u bi\u1ebfn \u0111\u1ed9ng, Masan High-Tech Materials \u0111\u00e3 kh\u00e9p l\u1ea1i n\u0103m 2025 v\u1edbi nh\u1eefng t\u00edn hi\u1ec7u c\u1ea3i thi\u1ec7n r\u00f5 r\u1ec7t v\u1ec1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng. Doanh nghi\u1ec7p ghi nh\u1eadn doanh thu 7.443 t\u1ec9 \u0111\u1ed3ng, trong khi EBITDA \u0111\u1ea1t 2.175 t\u1ec9 \u0111\u1ed3ng, t\u0103ng 22% so v\u1edbi n\u0103m tr\u01b0\u1edbc v\u00e0 bi\u00ean EBITDA c\u1ea3i thi\u1ec7n l\u00ean 29%. \u0110\u00e1ng ch\u00fa \u00fd, l\u1ee3i nhu\u1eadn sau thu\u1ebf \u0111\u00e3 quay tr\u1edf l\u1ea1i m\u1ee9c d\u01b0\u01a1ng, v\u1edbi qu\u00fd 4-2025 \u0111\u1ea1t 222 t\u1ec9 \u0111\u1ed3ng, m\u1ee9c cao nh\u1ea5t theo qu\u00fd k\u1ec3 t\u1eeb n\u0103m 2022.<\/p>\n

B\u01b0\u1edbc sang n\u0103m 2026, MSR \u0111\u1eb7t k\u1ebf ho\u1ea1ch doanh thu t\u1eeb 16.000 \u0111\u1ebfn 20.300 t\u1ec9 \u0111\u1ed3ng v\u00e0 l\u1ee3i nhu\u1eadn sau thu\u1ebf t\u1eeb 1.700 \u0111\u1ebfn 2.500 t\u1ec9 \u0111\u1ed3ng. So v\u1edbi n\u1ec1n doanh thu v\u00e0 l\u1ee3i nhu\u1eadn c\u1ee7a n\u0103m 2025, k\u1ebf ho\u1ea1ch n\u00e0y cho th\u1ea5y m\u1ee9c t\u0103ng tr\u01b0\u1edfng \u0111\u00e1ng k\u1ec3 c\u1ea3 v\u1ec1 quy m\u00f4 v\u00e0 hi\u1ec7u qu\u1ea3. <\/p>\n

\u0110i\u1ec3m \u0111\u00e1ng ch\u00fa \u00fd l\u00e0 k\u1ebf ho\u1ea1ch m\u1edbi \u0111\u00e3 ph\u1ea3n \u00e1nh r\u00f5 h\u01a1n b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng hi\u1ec7n t\u1ea1i, \u0111\u1eb7c bi\u1ec7t l\u00e0 m\u1eb7t b\u1eb1ng gi\u00e1 vonfram \u0111ang duy tr\u00ec \u1edf m\u1ee9c cao. <\/p>\n

\n

\"Masan<\/p>\n

C\u00e1c s\u1ea3n ph\u1ea9m t\u01b0\u01a1i s\u1ed1ng ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 t\u1ea1i WinMart – \u1ea2nh: \u0110TCC<\/p>\n<\/div>\n

V\u1edbi vi\u1ec7c Masan n\u1eafm gi\u1eef kho\u1ea3ng 95% l\u1ee3i \u00edch kinh t\u1ebf t\u1ea1i MSR, k\u1ecbch b\u1ea3n gi\u00e1 vonfram duy tr\u00ec \u1edf v\u00f9ng cao s\u1ebd \u0111\u00f3ng g\u00f3p \u0111\u00e1ng k\u1ec3 v\u00e0o l\u1ee3i nhu\u1eadn h\u1ee3p nh\u1ea5t c\u1ee7a t\u1eadp \u0111o\u00e0n (theo t\u00ednh to\u00e1n t\u1eeb t\u1ec9 l\u1ec7 s\u1edf h\u1eefu \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1).<\/p>\n

<\/pattern> <\/defs> <\/svg> \u0110\u1ecdc ti\u1ebfp <\/a> <\/pattern> <\/defs> <\/svg> V\u1ec1 trang Ch\u1ee7 \u0111\u1ec1 <\/a> <\/p>\n<\/p><\/div>", "protected": false }, "excerpt": { "rendered": "

WinCommerce – c\u00f4ng ty v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng WinMart – \u1ea2nh: \u0110TCC \u1ede m\u1ea3ng ti\u00eau d\u00f9ng, Masan Consumer (HOSE: MCH) […]<\/p>", "protected": false }, "author": 5, "featured_media": 68870, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "_acf_changed": false, "footnotes": "" }, "categories": [ 94 ], "tags": [], "class_list": [ "post-68868", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-tin-tuc-trong-nuoc" ], "acf": [], "_links": { "self": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts\/68868", "targetHints": { "allow": [ "GET" ] } } ], "collection": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts" } ], "about": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/types\/post" } ], "author": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/users\/5" } ], "replies": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/comments?post=68868" } ], "version-history": [ { "count": 0, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts\/68868\/revisions" } ], "wp:featuredmedia": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/media\/68870" } ], "wp:attachment": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/media?parent=68868" } ], "wp:term": [ { "taxonomy": "category", "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/categories?post=68868" }, { "taxonomy": "post_tag", "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/tags?post=68868" } ], "curies": [ { "name": "wp", "href": "https:\/\/api.w.org\/{rel}", "templated": true } ] } }