{ "id": 66460, "date": "2026-03-30T09:19:37", "date_gmt": "2026-03-30T02:19:37", "guid": { "rendered": "https:\/\/hbbgroup.net\/shopeemart-don-nhip-nhu-cau-can-ngay-muon-nhanh-cua-nguoi-dung-do-thi\/" }, "modified": "2026-03-30T09:19:37", "modified_gmt": "2026-03-30T02:19:37", "slug": "shopeemart-don-nhip-nhu-cau-can-ngay-muon-nhanh-cua-nguoi-dung-do-thi", "status": "publish", "type": "post", "link": "https:\/\/hbbgroup.net\/en_us\/shopeemart-don-nhip-nhu-cau-can-ngay-muon-nhanh-cua-nguoi-dung-do-thi\/", "title": { "rendered": "ShopeeMart \u0111\u00f3n nh\u1ecbp nhu c\u1ea7u \u2018c\u1ea7n ngay, mu\u1ed1n nhanh\u2019 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u00f4 th\u1ecb" }, "content": { "rendered": "
\n

Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, ShopeeMart, s\u00e1ng ki\u1ebfn m\u1edbi \u0111\u01b0\u1ee3c Shopee tri\u1ec3n khai t\u1eeb qu\u00fd 1\/2026, cho th\u1ea5y m\u00f4 h\u00ecnh giao h\u00e0ng thi\u1ebft y\u1ebfu trong th\u1eddi gian ng\u1eafn \u0111ang d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n r\u00f5 n\u00e9t h\u01a1n trong nh\u1ecbp s\u1ed1ng ti\u00eau d\u00f9ng \u0111\u00f4 th\u1ecb.<\/p>\n

Khi mua s\u1eafm online kh\u00f4ng c\u00f2n ch\u1ec9 \u0111\u1ec3 s\u0103n gi\u00e1<\/h2>\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ea1i Vi\u1ec7t Nam t\u0103ng tr\u01b0\u1edfng m\u1ea1nh trong nhi\u1ec1u n\u0103m qua. Tuy nhi\u00ean, c\u00f9ng v\u1edbi s\u1ef1 m\u1edf r\u1ed9ng quy m\u00f4, c\u00e1ch ng\u01b0\u1eddi d\u00f9ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn c\u0169ng thay \u0111\u1ed5i. N\u1ebfu tr\u01b0\u1edbc \u0111\u00e2y, ph\u1ea7n l\u1edbn \u0111\u01a1n h\u00e0ng g\u1eafn v\u1edbi nh\u1eefng \u0111\u1ee3t gi\u1ea3m gi\u00e1 l\u1edbn ho\u1eb7c c\u00e1c nhu c\u1ea7u \u0111\u00e3 \u0111\u01b0\u1ee3c l\u00ean k\u1ebf ho\u1ea1ch t\u1eeb tr\u01b0\u1edbc, th\u00ec nay nhi\u1ec1u nhu c\u1ea7u ph\u00e1t sinh trong ng\u00e0y c\u0169ng \u0111\u01b0\u1ee3c chuy\u1ec3n d\u1ea7n l\u00ean n\u1ec1n t\u1ea3ng s\u1ed1.<\/p>\n

M\u1ed9t kh\u1ea3o s\u00e1t g\u1ea7n \u0111\u00e2y c\u1ee7a Milieu Insights cho th\u1ea5y 65% ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u00edt nh\u1ea5t m\u1ed9t l\u1ea7n m\u1ed7i tu\u1ea7n, trong \u0111\u00f3 41% cho bi\u1ebft \u0111\u00e3 t\u0103ng t\u1ea7n su\u1ea5t mua s\u1eafm v\u00e0 chi ti\u00eau online trong 6 th\u00e1ng g\u1ea7n \u0111\u00e2y. Khi vi\u1ec7c mua s\u1eafm tr\u1ef1c tuy\u1ebfn tr\u1edf n\u00ean th\u01b0\u1eddng xuy\u00ean h\u01a1n, ng\u01b0\u1eddi d\u00f9ng c\u0169ng b\u1eaft \u0111\u1ea7u quan t\u00e2m nhi\u1ec1u h\u01a1n \u0111\u1ebfn c\u00e1c y\u1ebfu t\u1ed1 li\u00ean quan \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5, trong \u0111\u00f3 c\u00f3 t\u1ed1c \u0111\u1ed9 giao h\u00e0ng, ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 s\u1ef1 \u1ed5n \u0111\u1ecbnh c\u1ee7a n\u1ec1n t\u1ea3ng.<\/p>\n

S\u1ef1 thay \u0111\u1ed5i n\u00e0y ph\u1ea3n \u00e1nh m\u1ed9t th\u1ef1c t\u1ebf: ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u00f2n t\u00ecm \u0111\u1ebfn th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ch\u1ec9 v\u00ec gi\u00e1 t\u1ed1t hay nhi\u1ec1u l\u1ef1a ch\u1ecdn h\u01a1n. Khi mua s\u1eafm online tr\u1edf th\u00e0nh m\u1ed9t h\u00e0nh vi l\u1eb7p l\u1ea1i th\u01b0\u1eddng xuy\u00ean, k\u1ef3 v\u1ecdng d\u00e0nh cho n\u1ec1n t\u1ea3ng c\u0169ng cao h\u01a1n. H\u1ecd mu\u1ed1n \u0111\u1eb7t h\u00e0ng nhanh, nh\u1eadn h\u00e0ng s\u1edbm, nh\u01b0ng \u0111\u1ed3ng th\u1eddi v\u1eabn ph\u1ea3i y\u00ean t\u00e2m r\u1eb1ng tr\u1ea3i nghi\u1ec7m s\u1ebd \u0111\u1ee7 nh\u1ea5t qu\u00e1n \u0111\u1ec3 c\u00f3 th\u1ec3 quay l\u1ea1i mua s\u1eafm v\u00e0o l\u1ea7n sau.<\/p>\n

T\u1eeb nhu c\u1ea7u \u0111\u00f3, m\u00f4 h\u00ecnh giao h\u00e0ng trong th\u1eddi gian ng\u1eafn (quick commerce) ng\u00e0y c\u00e0ng c\u00f3 th\u00eam d\u01b0 \u0111\u1ecba ph\u00e1t tri\u1ec3n, nh\u1ea5t l\u00e0 t\u1ea1i c\u00e1c th\u00e0nh ph\u1ed1 l\u1edbn. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 b\u00e0i to\u00e1n r\u00fat ng\u1eafn th\u1eddi gian giao h\u00e0ng, m\u00e0 c\u00f2n l\u00e0 c\u00e1ch th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed m\u1edf r\u1ed9ng vai tr\u00f2, t\u1eeb m\u1ed9t k\u00eanh mua s\u1eafm c\u00f3 k\u1ebf ho\u1ea1ch sang m\u1ed9t k\u00eanh \u0111\u00e1p \u1ee9ng nh\u1eefng nhu c\u1ea7u g\u1ea7n nh\u01b0 t\u1ee9c th\u00ec.<\/p>\n

Theo Mordor Intelligence, th\u1ecb tr\u01b0\u1eddng quick commerce t\u1ea1i Vi\u1ec7t Nam \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh \u0111\u1ea1t 0,81 t\u1ec9 USD trong n\u0103m 2025 v\u00e0 c\u00f3 th\u1ec3 t\u0103ng l\u00ean 1,32 t\u1ec9 USD v\u00e0o n\u0103m 2030. Trong \u0111\u00f3, nh\u00f3m th\u1ef1c ph\u1ea9m v\u00e0 h\u00e0ng ti\u00eau d\u00f9ng thi\u1ebft y\u1ebfu chi\u1ebfm h\u01a1n m\u1ed9t n\u1eeda doanh thu n\u0103m 2024, cho th\u1ea5y m\u00f4 h\u00ecnh giao nhanh \u0111ang g\u1eafn ch\u1eb7t v\u1edbi nhu c\u1ea7u sinh ho\u1ea1t h\u1eb1ng ng\u00e0y.<\/p>\n

\n

\"ShopeeMart<\/p>

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Ng\u01b0\u1eddi d\u00f9ng ng\u00e0y c\u00e0ng \u01b0u ti\u00ean c\u00e1c tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u1ef1c tuy\u1ebfn c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nhanh nhu c\u1ea7u ti\u00eau d\u00f9ng thi\u1ebft y\u1ebfu ph\u00e1t sinh trong ng\u00e0y<\/p>\n<\/figcaption><\/figure>\n

\u0110i\u1ec1u n\u00e0y c\u0169ng l\u00fd gi\u1ea3i v\u00ec sao t\u1ed1c \u0111\u1ed9 giao h\u00e0ng ng\u00e0y c\u00e0ng tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n trong ti\u00eau chu\u1ea9n d\u1ecbch v\u1ee5, thay v\u00ec ch\u1ec9 l\u00e0 l\u1ee3i th\u1ebf c\u1ed9ng th\u00eam. V\u1edbi nh\u1eefng m\u1eb7t h\u00e0ng li\u00ean quan tr\u1ef1c ti\u1ebfp \u0111\u1ebfn b\u1eefa \u0103n gia \u0111\u00ecnh hay nhu c\u1ea7u sinh ho\u1ea1t h\u1eb1ng ng\u00e0y, ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng ch\u1ec9 mu\u1ed1n mua online cho ti\u1ec7n, m\u00e0 c\u00f2n c\u1ea7n h\u00e0ng \u0111\u01b0\u1ee3c giao \u0111\u1ee7 s\u1edbm \u0111\u1ec3 ph\u1ee5c v\u1ee5 \u0111\u00fang th\u1eddi \u0111i\u1ec3m c\u1ea7n s\u1eed d\u1ee5ng.<\/p>\n

ShopeeMart \u0111\u00f3n nh\u1ecbp nhu c\u1ea7u v\u1edbi giao nhanh trong m\u1ed9t gi\u1edd <\/h2>\n

Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, ShopeeMart, k\u00eanh mua s\u1eafm m\u1edbi \u0111\u01b0\u1ee3c Shopee tri\u1ec3n khai t\u1eeb qu\u00fd 1\/2026, l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111\u00e1ng ch\u00fa \u00fd cho c\u00e1ch c\u00e1c n\u1ec1n t\u1ea3ng \u0111ang ti\u1ebfp c\u1eadn nhu c\u1ea7u mua s\u1eafm “c\u1ea7n ngay, mu\u1ed1n nhanh”. V\u1edbi d\u1ecbch v\u1ee5 giao h\u00e0ng h\u1ecfa t\u1ed1c \u01b0u ti\u00ean trong 1 gi\u1edd \u0111\u01b0\u1ee3c th\u1eed nghi\u1ec7m t\u1ea1i TP.HCM v\u00e0 H\u00e0 N\u1ed9i, ShopeeMart h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c ph\u1ee5c v\u1ee5 c\u00e1c nhu c\u1ea7u ti\u00eau d\u00f9ng trong ng\u00e0y, \u0111\u1eb7c bi\u1ec7t \u1edf nh\u00f3m h\u00e0ng thi\u1ebft y\u1ebfu cho nh\u00f3m ng\u01b0\u1eddi d\u00f9ng \u0111\u00f4 th\u1ecb.<\/p>\n

Theo Shopee, c\u00e1c ng\u00e0nh h\u00e0ng \u0111ang \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng \u01b0a chu\u1ed9ng tr\u00ean ShopeeMart g\u1ed3m th\u1ecbt, tr\u00e1i c\u00e2y v\u00e0 th\u1ef1c ph\u1ea9m \u0111\u00f4ng l\u1ea1nh. \u0110\u00e2y l\u00e0 nh\u1eefng nh\u00f3m h\u00e0ng c\u00f3 t\u1ea7n su\u1ea5t mua l\u1eb7p l\u1ea1i cao, g\u1eafn tr\u1ef1c ti\u1ebfp v\u1edbi nhu c\u1ea7u sinh ho\u1ea1t h\u00e0ng ng\u00e0y, n\u00ean t\u1ed1c \u0111\u1ed9 giao h\u00e0ng c\u00f3 \u1ea3nh h\u01b0\u1edfng r\u00f5 \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m mua s\u1eafm.<\/p>\n

\n

\"ShopeeMart<\/p>

\n

K\u00eanh ShopeeMart giao h\u00e0ng trong 1 gi\u1edd s\u00e1ng ki\u1ebfn m\u1edbi c\u1ee7a Shopee nh\u1eb1m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u \u201cc\u1ea7n ngay, mu\u1ed1n nhanh\u201d ng\u00e0y c\u00e0ng r\u00f5 n\u00e9t c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/p>\n<\/figcaption><\/figure>\n

Tuy nhi\u00ean, v\u1edbi ng\u01b0\u1eddi d\u00f9ng, giao nhanh ch\u1ec9 th\u1ef1c s\u1ef1 c\u00f3 gi\u00e1 tr\u1ecb khi \u0111i k\u00e8m tr\u1ea3i nghi\u1ec7m \u1ed5n \u0111\u1ecbnh. \u0110i\u1ec1u h\u1ecd mong \u0111\u1ee3i kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 nh\u1eadn h\u00e0ng s\u1edbm, m\u00e0 l\u00e0 nh\u1eadn \u0111\u00fang s\u1ea3n ph\u1ea9m, \u0111\u00fang th\u1eddi \u0111i\u1ec3m v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng nh\u01b0 k\u1ef3 v\u1ecdng.<\/p>\n

Theo d\u1eef li\u1ec7u t\u1eeb Shopee, 99,5% \u0111\u00e1nh gi\u00e1 d\u00e0nh cho d\u1ecbch v\u1ee5 giao h\u00e0ng h\u1ecfa t\u1ed1c \u01b0u ti\u00ean trong 1 gi\u1edd l\u00e0 5 sao. Con s\u1ed1 n\u00e0y ph\u1ea7n n\u00e0o cho th\u1ea5y trong m\u00f4 h\u00ecnh giao nhanh, y\u1ebfu t\u1ed1 t\u1ea1o kh\u00e1c bi\u1ec7t kh\u00f4ng ch\u1ec9 n\u1eb1m \u1edf l\u1eddi h\u1ee9a giao h\u00e0ng trong th\u1eddi gian ng\u1eafn, m\u00e0 \u1edf kh\u1ea3 n\u0103ng bi\u1ebfn t\u1ed1c \u0111\u1ed9 th\u00e0nh m\u1ed9t tr\u1ea3i nghi\u1ec7m \u0111\u1ee7 nh\u1ea5t qu\u00e1n \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng tin t\u01b0\u1edfng.<\/p>\n

\u1ede g\u00f3c \u0111\u1ed9 ngu\u1ed3n cung, Shopee cho bi\u1ebft hi\u1ec7n c\u00f3 nhi\u1ec1u c\u00e1c chu\u1ed7i b\u00e1n l\u1ebb tham gia ShopeeMart nh\u01b0 Family Mart, Nutifood, Farmers Market, G-Kitchen, Homefarm\u2026 v\u1edbi m\u1ea1ng l\u01b0\u1edbi hi\u1ec7n di\u1ec7n t\u1ea1i TP.HCM v\u00e0 H\u00e0 N\u1ed9i. Vi\u1ec7c c\u00f3 th\u00eam c\u00e1c nh\u00e0 b\u00e1n quy m\u00f4 l\u1edbn gi\u00fap t\u0103ng \u0111\u1ed9 ph\u1ee7 h\u00e0ng h\u00f3a v\u00e0 c\u1ee7ng c\u1ed1 t\u00ednh s\u1eb5n c\u00f3 c\u1ee7a ngu\u1ed3n h\u00e0ng – m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng n\u1ebfu \u0111\u1ec3 v\u1eeba giao nhanh v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u00f4 th\u1ecb.<\/p>\n

Nh\u00ecn r\u1ed9ng h\u01a1n, s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a c\u00e1c m\u00f4 h\u00ecnh nh\u01b0 ShopeeMart cho th\u1ea5y th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam \u0111ang b\u01b0\u1edbc v\u00e0o m\u1ed9t giai \u0111o\u1ea1n c\u1ea1nh tranh m\u1edbi, n\u01a1i t\u1ed1c \u0111\u1ed9 giao h\u00e0ng v\u00e0 s\u1ef1 nh\u1ea5t qu\u00e1n trong tr\u1ea3i nghi\u1ec7m d\u1ea7n tr\u1edf th\u00e0nh th\u01b0\u1edbc \u0111o quan tr\u1ecdng b\u00ean c\u1ea1nh gi\u00e1 v\u00e0 khuy\u1ebfn m\u00e3i. <\/p>\n

Tuy v\u1eady, \u0111\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng ng\u00e0y c\u00e0ng cao c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, b\u00e0i to\u00e1n kh\u00f4ng ch\u1ec9 n\u1eb1m \u1edf vi\u1ec7c giao nhanh, m\u00e0 c\u00f2n \u0111\u00f2i h\u1ecfi n\u1ec1n t\u1ea3ng ph\u1ea3i \u0111\u1ed3ng th\u1eddi b\u1ea3o \u0111\u1ea3m ngu\u1ed3n cung \u0111\u1ee7 s\u00e2u, danh m\u1ee5c h\u00e0ng h\u00f3a \u0111\u1ee7 r\u1ed9ng, quy tr\u00ecnh x\u1eed l\u00fd m\u01b0\u1ee3t m\u00e0 v\u00e0 kh\u1ea3 n\u0103ng ph\u1ed1i h\u1ee3p giao nh\u1eadn ch\u00ednh x\u00e1c ngay c\u1ea3 trong nh\u1eefng khung gi\u1edd cao \u0111i\u1ec3m. <\/p>\n

Khi nh\u1ecbp s\u1ed1ng \u0111\u00f4 th\u1ecb ng\u00e0y c\u00e0ng \u0111\u1ec1 cao s\u1ef1 linh ho\u1ea1t v\u00e0 ti\u1ec7n l\u1ee3i, nh\u1eefng m\u00f4 h\u00ecnh \u0111\u00e1p \u1ee9ng nhu c\u1ea7u “c\u1ea7n ngay, mu\u1ed1n nhanh” \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd ti\u1ebfp t\u1ee5c hi\u1ec7n di\u1ec7n r\u00f5 n\u00e9t h\u01a1n trong \u0111\u1eddi s\u1ed1ng ti\u00eau d\u00f9ng h\u00e0ng ng\u00e0y, qua \u0111\u00f3 g\u00f3p ph\u1ea7n m\u1edf r\u1ed9ng vai tr\u00f2 c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1eeb m\u1ed9t k\u00eanh mua s\u1eafm quen thu\u1ed9c th\u00e0nh m\u1ed9t ph\u1ea7n g\u1eafn li\u1ec1n v\u1edbi nh\u1ecbp s\u1ed1ng hi\u1ec7n \u0111\u1ea1i.<\/p>\n<\/p><\/div>", "protected": false }, "excerpt": { "rendered": "

Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, ShopeeMart, s\u00e1ng ki\u1ebfn m\u1edbi \u0111\u01b0\u1ee3c Shopee tri\u1ec3n khai t\u1eeb qu\u00fd 1\/2026, cho th\u1ea5y m\u00f4 h\u00ecnh giao […]<\/p>", "protected": false }, "author": 5, "featured_media": 66462, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "_acf_changed": false, "footnotes": "" }, "categories": [ 94 ], "tags": [], "class_list": [ "post-66460", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-tin-tuc-trong-nuoc" ], "acf": [], "_links": { "self": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts\/66460", "targetHints": { "allow": [ "GET" ] } } ], "collection": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts" } ], "about": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/types\/post" } ], "author": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/users\/5" } ], "replies": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/comments?post=66460" } ], "version-history": [ { "count": 0, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/posts\/66460\/revisions" } ], "wp:featuredmedia": [ { "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/media\/66462" } ], "wp:attachment": [ { "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/media?parent=66460" } ], "wp:term": [ { "taxonomy": "category", "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/categories?post=66460" }, { "taxonomy": "post_tag", "embeddable": true, "href": "https:\/\/hbbgroup.net\/en_us\/wp-json\/wp\/v2\/tags?post=66460" } ], "curies": [ { "name": "wp", "href": "https:\/\/api.w.org\/{rel}", "templated": true } ] } }